-        mobj = re.match(self._VALID_URL, url)
-        params = compat_parse_qs(mobj.group('query'))
-
-        if 'SK' not in params or 'MK' not in params or 'PK' not in params:
-            raise ExtractorError('Invalid URL', expected=True)
-
-        video_id = '-'.join([params['SK'][0], params['MK'][0], params['PK'][0]])
-
-        webpage = self._download_webpage(url, video_id)
-
-        jwplayer_data_str = self._search_regex(
-            r'jwplayer\("[^"]+"\)\.setup\((.+?)\);', webpage, 'JWPlayer data')
-        js_vars = {
-            'w': 1024,
-            'h': 768,
-            'modeVar': 'html5',
-        }
-        for name, val in js_vars.items():
-            js_val = '%d' % val if isinstance(val, int) else '"%s"' % val
-            jwplayer_data_str = jwplayer_data_str.replace(':%s,' % name, ':%s,' % js_val)
-
-        info_dict = self._parse_jwplayer_data(
-            self._parse_json(jwplayer_data_str, video_id),
-            video_id, require_title=False, rtmp_params={'no_resume': True})
-
-        title = self._html_search_regex(
-            r'<div[^>]+class="embedTitle">([^<]+)</div>', webpage, 'title')
-        description = self._html_search_regex(
-            r'<div[^>]+class="embedSubTitle">([^<]+)</div>', webpage,
-            'description', fatal=False)
-        duration = parse_duration(self._html_search_regex(
-            r'<div[^>]+class="embedDetails">([0-9:]+)', webpage,
-            'duration', fatal=False))
-
-        info_dict.update({
-            'title': title,
-            'description': description,
-            'duration': duration,
-        })
-
-        return info_dict
+        playlist_id = self._match_id(url)
+
+        data_url = update_url_query(
+            url.replace('embedplayer.php', 'data_read.php'),
+            {'cmd': 'loadInitial'})
+        playlist_data = self._download_json(data_url, playlist_id)
+
+        entries = []
+        for video in playlist_data['playlistData'][0]:
+            info_dict = self._parse_jwplayer_data(
+                video['jwconfiguration'],
+                require_title=False, m3u8_id='hls', rtmp_params={'no_resume': True})
+
+            for f in info_dict['formats']:
+                if f.get('tbr'):
+                    continue
+                tbr = int_or_none(self._search_regex(
+                    r'/(\d+)k/', f['url'], 'bitrate', default=None))
+                if not tbr:
+                    continue
+                f.update({
+                    'format_id': '%s-%d' % (determine_protocol(f), tbr),
+                    'tbr': tbr,
+                })
+            self._sort_formats(info_dict['formats'], ('tbr', 'height', 'width', 'format_id'))
+
+            thumbnails = []
+            if video.get('thumbnailUrl'):
+                thumbnails.append({
+                    'id': 'normal',
+                    'url': video['thumbnailUrl'],
+                })
+            if video.get('smThumbnailUrl'):
+                thumbnails.append({
+                    'id': 'small',
+                    'url': video['smThumbnailUrl'],
+                })
+            info_dict.update({
+                'title': video['S_headLine'].strip(),
+                'description': unescapeHTML(video.get('S_fullStory')),
+                'thumbnails': thumbnails,
+                'duration': float_or_none(video.get('SM_length')),
+                'timestamp': parse_iso8601(video.get('S_sysDate'), delimiter=' '),
+            })
+            entries.append(info_dict)
+
+        return self.playlist_result(entries, playlist_id)