-        mobj = re.match(self._VALID_URL, url)
-        video_id = mobj.group('id')
-        webpage = self._download_webpage(url,video_id)
-        descr = get_element_by_attribute('itemprop', 'description', webpage)
-        available_formats = re.findall(
-            r'case \'(?P<f_id>.*?)\' :$\s+url = \'(?P<path>.*?)\'', webpage,
-            flags=re.MULTILINE)
+        video_id = self._match_id(url)
+        webpage = self._download_webpage('http://www.imdb.com/video/imdb/vi%s' % video_id, video_id)
+        descr = self._html_search_regex(
+            r'(?s)<span itemprop="description">(.*?)</span>',
+            webpage, 'description', fatal=False)
+        player_url = 'http://www.imdb.com/video/imdb/vi%s/imdb/single' % video_id
+        player_page = self._download_webpage(
+            player_url, video_id, 'Downloading player page')
+        # the player page contains the info for the default format, we have to
+        # fetch other pages for the rest of the formats
+        extra_formats = re.findall(r'href="(?P<url>%s.*?)".*?>(?P<name>.*?)<' % re.escape(player_url), player_page)
+        format_pages = [
+            self._download_webpage(
+                f_url, video_id, 'Downloading info for %s format' % f_name)
+            for f_url, f_name in extra_formats]
+        format_pages.append(player_page)
+
+        quality = qualities(['SD', '480p', '720p'])